3 Things You MUST Consider Before Building Your New Website

For the last couple of decades, you've been told that you must have a website for your business both to improve your bottom line and to build a brand.

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How To Properly Communicate With Your Customers

Knowing how to communicate with customers properly is important to the success of any business. Customers are the lifeblood of any business enterprise.

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Five Great Lead Magnet Ideas for Financial Advisors

When it comes to selling financial services, your contact database is your most powerful tool.

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Facebook Ads Home Services to Marketplace: Competing with Angie’s List and Amazon Home Services

The social media giant will now use Facebook Marketplace for its home services section. It has already collected the necessary data through its collaboration with Home Advisor, Handy and Porch.

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How To Attract A High-Quality Client

Attracting targeted clients who need your expertise and are willing to pay a premium for your services is often the most significant challenge associated with running a business.

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How to Stand Out From Your Competition: My 5-Step Guide to Market Positioning

Why is understanding your positioning important? If you're in a competitive industry, it can be difficult to stand out. When there are many options for your customers to choose from, they will often go with the lowest price option.

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5 Great Lead Magnet Ideas for Real Estate Agents

You can get attention and expand your reach online across multiple channels, but the true relationships that matter are forged in the inbox of your potential clients.

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5 Best Lead Magnet Ideas for B2C Service Based Businesses

It is no secret that leads are the heart of any business. It is common knowledge that better lead magnets generate more customers. I have proven methods for business owners seeking to “up their game.”

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