Need Powerful Content for Your Website?

If you’re like 79% of the people on the Internet, you’re not going to read this whole article. In fact, most people will spend only 16 seconds on this page. The Business Card Shop is the leading web content provider in the Monterey Bay/Salinas area. We’ll help you defy the statistics, and create compelling web copy.

 

Your web copy is money.

In order to grab the attention of the skimmers, surfers, and clickers, you’ve got to know what kind of web copy works and what doesn’t. The success of your business depends on it. Your website copy will either make people buy, or make people click away. It’s money. Web copy is that important.

 

Good website copy is easier said than done.

Creating fresh, compelling, powerful web content is not easy. “Oh sure, yeah” you’re thinking. “It’s just article writing, right?” Yes, but it’s a whole lot more than throwing words on a web page. It’s about typeface variations, sub-headings, keywords, single-idea paragraphs, readable layout, and powerful leading sentences. It doesn’t come naturally.

 

Hire a professional to do your web copy.

In order to get the best web copy there is, you need to hire someone who knows what they’re doing — someone who has done this before and can do it again. The Business Card Shoppe in the Monterey Bay/Salinas area is the solution. There are times you need a professional. If you need to reroof your house, call a roofer. If you need to repaint your vehicle, call a body shop. If you want powerful, revenue-generating, SEO-driven website content, call The Business Card Shoppe.

 

Three Commandments of Good Web Copy

1. Be concise. If you can say it in fewer words, do it. People don’t have time to read a novel-length website article.

2. Break it up. People want to get the main idea of your content in a five-second skim. Break it into chunks. Use headings. Use numbered or bulleted lists.

3. Be clear. Don’t try to be cute or clever with your writing. Just say what you mean. Sensational marketing fluff doesn’t work.

Did we lose you yet?
If you’ve made it this far in the article, you’re in the rare 21% of people who actually read the whole article. Either that, or we’re so good at writing web copy that we made you read to the end.

Want awesome copy that makes people stay, read, and buy?

We thought so.

Hire The Business Card Shoppe to write your web copy.